Rick Shiels is one of the most popular golf creators in the world. He’s not a pro golfer. He’s not on TV every weekend. But if you’ve ever searched for golf tips on YouTube, you’ve likely come across his videos. He explains things clearly. He reviews golf gear. He teaches beginners without sounding smug. And people trust him. But here’s the question many fans ask: How much is Rick Shiels worth? Let’s break it down. Just the facts, told simply.

From Bolton to Golf Fame

Rick was born on 3 July 1986 in Bolton, Greater Manchester. He started playing golf at age eleven. Like many kids, he fell in love with the game. He played, practised, and stuck with it. He eventually trained as a PGA professional. He worked at Trafford Golf Centre, where he taught lessons to beginners and weekend players. He was good at teaching. He knew how to explain things in plain language. That skill would later help him reach millions. In 2011, Rick started making YouTube videos. They were simple. He used a camera and tripod. He filmed swing tips and club reviews. He uploaded them for free. No big plan. No fancy editing. Just a coach sharing advice.

What Is Rick Shiels’ Net Worth?

As of 2025, Rick Shiels is estimated to be worth between £1 million and £3 million. Some reports suggest it may be higher. But even with the lower estimate, that’s a solid figure. His money comes from different places. Let’s look at where it all adds up.

YouTube Earnings

Rick’s YouTube channel has over 2.9 million subscribers. His videos get millions of views every month. When people watch those videos, they often see adverts. Rick earns money from those views. Golf is a premium topic. Advertisers pay more to reach golf fans. It’s common for channels like Rick’s to earn £3 to £5 per 1,000 views. If a video gets 1 million views, that could earn him up to £5,000. He posts regularly, so the earnings build over time.

Sponsorships and Partnerships

Rick works with big names in golf. Brands like TaylorMade, Callaway, Garmin, and Golfbidder have all sponsored his content. These deals bring in serious money. A single sponsored video could be worth £10,000 or more. A long-term partnership may earn even more. Rick is picky about who he works with. He doesn’t just take the money. If a club performs badly, he says so. That honesty builds trust. Viewers like it. Brands respect it.

The Rick Shiels Golf Show Podcast

Rick also runs a podcast. It’s called The Rick Shiels Golf Show. He co-hosts it with his friend Guy Charnock. The podcast isn’t too serious. They talk about golf, tell stories, and answer fan questions. It feels like a chat between mates. The podcast has sponsors. Each episode earns money from short ads. It adds a steady income to Rick’s business.

Affiliate Links

Rick includes links under many of his videos. These are called affiliate links. When someone clicks and buys a product, Rick gets a small cut of the sale. It doesn’t cost the buyer more. But it adds income for Rick. With thousands of people watching, it adds up quickly. Let’s say 500 people buy a club he reviewed. That could bring in thousands of pounds in commission.

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Merchandise and Special Products

Rick has also sold branded products. Things like hats, shirts, and golf accessories. He doesn’t push merch too hard, but it’s another stream of income. He’s also worked with companies to create limited edition clubs and gear. These items often sell out fast. Fans like the personal touch.

Why People Trust Rick

Rick keeps things honest. If a club isn’t good, he tells you. If a product is overpriced, he says it. He doesn’t pretend to love everything. He speaks clearly. He shows real results. He explains in a way that’s easy to follow. That makes his advice valuable. You don’t need to be a pro to understand him. Beginners, weekend players, and even low-handicappers all watch him.

A Real Example

Let’s say you’re looking for a new set of irons. You’re not sure what to buy. You search online and find one of Rick’s videos. He tests several options. He shows the numbers on screen. He talks about the feel.  You trust his opinion. You choose a club based on his advice. You click the link. Rick earns a bit of money from the sale. And you feel good about your choice. That’s how it works.

Rick’s Lifestyle

Rick doesn’t show off. He keeps his private life quiet. He’s married. He has kids. He lives in the UK. You won’t see him posting photos of flashy cars or fancy holidays. He still plays golf. He still makes videos. He’s still focused on content. That’s why fans stay loyal. He hasn’t changed.

Final Thoughts

Rick Shiels didn’t become rich overnight. He didn’t chase fame. He didn’t rely on luck. He showed up, filmed useful videos, and helped people play better golf. Over time, that grew into something big. His net worth of £1 to £3 million reflects years of work. It’s the result of consistency, honesty, and doing what he loves. If you’ve ever learnt something from one of his videos, you’ve seen the value yourself. And with no signs of slowing down, Rick’s success is likely to keep growing.