10 Innovation Trends That Sound Boring But Make the Most Money
Posted on February 9, 2026 by Marvin Evans
I remember sitting in a windowless boardroom in Canary Wharf back in 2018, listening to a young founder pitch an app that could “disrupt the way people buy shoelaces.” He had the Patagonia gilet, the expensive watch, and a slide deck full of words like synergy. He went bust eighteen months later. Meanwhile, a bloke […]